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Complete PICLE corpus of essays by Polish advanced EFL students (330,000)

/^t/It is hard not to mention advertisements which constantly flash on TV screens just willy-nilly. They are indispensable part of mass media's image and financial side of the business. Their main task is to decoy the biggest possible number of viewers, listeners or readers and convince them about the quality of advertised goods. Various techniques like catchphrases, play with language, rhyming verses or beautiful models are used to achieve it. Since commercials cannot cause ennui they startle with their diversity and creativity. Some of them are mini-comedies, or they perplex with a beautiful setting or bodies, enshrouding any side effects of the product and some just entice in a straightforward way. Their aim is to ooze minds and subconsciously affect possible purchasers who are easily taken in and lured by those tricky 'intervals'.