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Complete PICLE corpus of essays by Polish advanced EFL students (330,000)

Another deliberate trick is preventing the addressee from obtaining complete information about the advertised product. What is very representative of it is the example of various party lines hiding their excessively high prices in a small print, while the people on the screen radiate in blissful carelessness. A similar problem concerns the ambiguity and vagueness of language and information. All washing powders seem to be better than the others even if those are also claimed to be the best. This problem affects both the customers as the competition. An appropriate promotion and commercial campaign mean more than the quality of a product itself. This situation is a kind of a vicious circle: the items advertised best are the most popular brands which can afford the expense; those which cannot meet the financial requirements will not be promoted, thus have no equal chance for success.